Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Make-Up in Latin America. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011 for 08 countries covered within the Latin America
region.
Scope
Contains 4 categories: Eye make-up, Nail make-up, Face make-up and Lip make-up
Provides market value, volume data by market, segment and sub segment
Highlights
The Latin America Make-Up market covering 08 countries, increased between
2001-2006, growing at an average annual rate of 9.9%. The leading company in
the market in 2006 was Avon Products, Inc. The second-largest player was
L' Oreal S.A. with Natura is third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Make-Up markets
Understand consumers' consumption and expenditure patterns for the 08
countries covered Understand the future direction of the market with reliable
historical data and full five year forecasting.
Table of Contents
TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about?
2
How to use this report 2
Market Definition 3
Chapter 2 OVERVIEW
11
Value Analysis 11
Volume Analysis 12
Chapter 3 LATIN AMERICA
MAKE-UP - MARKET OVERVIEW 13
Value Analysis, US$ 2001-2006 13
Value
Analysis, US$ 2006-2011 14
Volume Analysis, 2001-2006 17
Volume
Analysis, 2006-2011 18
Company and Brand Share Analysis 21
Chapter 4
LEADING COMPANY PROFILES 24
Avon Products, Inc. 24
L' Oreal S.A. 26
Chapter 5 CATEGORY ANALYSIS - EYE MAKE-UP 28
Value Analysis, US$ 2001-2006
28
Value Analysis, US$ 2006-2011 29
Volume Analysis, 2001-2006 32
Volume Analysis, 2006-2011 33
Company and Brand Share Analysis 36
Chapter 6 CATEGORY ANALYSIS - NAIL MAKE-UP 39
Value Analysis, US$
2001-2006 39
Value Analysis, US$ 2006-2011 39
Volume Analysis,
2001-2006 41
Volume Analysis, 2006-2011 41
Company and Brand Share
Analysis 43
Chapter 7 CATEGORY ANALYSIS - FACE MAKE-UP 46
Value
Analysis, US$ 2001-2006 46
Value Analysis, US$ 2006-2011 47
Volume
Analysis, 2001-2006 50
Volume Analysis, 2006-2011 51
Company and Brand
Share Analysis 54
Chapter 8 CATEGORY ANALYSIS - LIP MAKE-UP 57
Value
Analysis, US$ 2001-2006 57
Value Analysis, US$ 2006-2011 58
Volume
Analysis, 2001-2006 61
Volume Analysis, 2006-2011 62
Company and Brand
Share Analysis 65
Chapter 9 RESEARCH METHODOLOGY 68
Methodology
overview 68
Secondary research 69
Market modelling 70
Primary
research 71
Data finalisation 71
Ongoing research 72
Chapter 10
APPENDIX 73
Future readings 73
How to contact experts in your industry
73
LIST OF FIGURES
Figure 1: Latin America Make-up value & value
forecast, 2001-2011 (US$ m, nominal prices) 15
Figure 2: Latin America
Make-up category growth comparison, by value, 2001-2011 16
Figure 3: Latin
America Make-up volume & volume forecast, 2001-2011 (Units m) 19
Figure 4:
Latin America Make-up category growth comparison, by volume, 2001-2011 20
Figure 5: Latin America Make-up company share, by value (Top 5 companies),
2005-2006 (%) 23
Figure 6: Latin America Eye make-up value & value
forecast, 2001-2011 (US$ m, nominal prices) 30
Figure 7: Latin America Eye
make-up category growth comparison, by value, 2001-2011 31
Figure 8: Latin
America Eye make-up volume & volume forecast, 2001-2011 (Units m) 34
Figure 9: Latin America Eye make-up category growth comparison, by volume,
2001-2011 35
Figure 10: Latin America Eye make-up company share (Top 5
companies), by value, 2005-2006 (%) 38
Figure 11: Latin America Nail
make-up value & value forecast, 2001-2011 (US$ m, nominal prices) 40
Figure 12: Latin America Nail make-up volume & volume forecast, 2001-2011
(Units m) 42
Figure 13: Latin America Nail make-up company share (Top 5
companies), by value, 2005-2006 (%) 45
Figure 14: Latin America Face
make-up value & value forecast, 2001-2011 (US$ m, nominal prices) 48
Figure 15: Latin America Face make-up category growth comparison, by value,
2001-2011 49
Figure 16: Latin America Face make-up volume & volume
forecast, 2001-2011 (Units m) 52
Figure 17: Latin America Face make-up
category growth comparison, by volume, 2001-2011 53
Figure 18: Latin
America Face make-up company share (Top 5 companies), by value, 2005-2006 (%)
56
Figure 19: Latin America Lip make-up value & value forecast, 2001-2011
(US$ m, nominal prices) 59
Figure 20: Latin America Lip make-up category
growth comparison, by value, 2001-2011 60
Figure 21: Latin America Lip
make-up volume & volume forecast, 2001-2011 (Units m) 63
Figure 22: Latin
America Lip make-up category growth comparison, by volume, 2001-2011 64
Figure 23: Latin America Lip make-up company share (Top 5 companies), by
value, 2005-2006 (%) 67
Figure 24: Annual data review process 69
LIST OF TABLES
Table 1: Make-up category definitions 4
Table 2: Latin
America Make-up value (country-wise), 2001-2006 (US$ m, nominal prices) 11
Table 3: Latin America Make-up value (country-wise) forecast, 2006-2011 (US$
m, nominal prices) 11
Table 4: Latin America Make-up volume
(country-wise), 2001-2006 (Units m) 12
Table 5: Latin America Make-up
volume (country-wise) forecast, 2006-2011 (Units m) 12
Table 6: Latin
America Make-up value, 2001-2006 (US$ m, nominal prices) 13
Table 7: Latin
America Make-up value forecast, 2006-2011 (US$ m, nominal prices) 14
Table
8: Latin America Make-up volume, 2001-2006 (Units m) 17
Table 9: Latin
America Make-up volume forecast, 2006-2011 (Units m) 18
Table 10: Latin
America Make-up company share (Top 20 Companies) by value, 2005-2006 (%)
21
Table 11: Latin America Make-up value, by company, 2005-2006 (US$ m,
nominal prices) 22
Table 12: Avon Products Inc. Key Facts 24
Table 13:
L' Oreal S.A. Key Facts 26
Table 14: Latin America Eye Make-up value,
2001-2006 (US$ m, nominal prices) 28
Table 15: Latin America Eye Make-up
value forecast, 2006-2011 (US$ m, nominal prices) 29
Table 16: Latin
America Eye Make-up volume, 2001-2006 (Units m) 32
Table 17: Latin America
Eye Make-up volume forecast, 2006-2011 (Units m) 33
Table 18: Latin
America Eye Make-up company share by value, 2005-2006 (%) 36
Table 19:
Latin America Eye Make-up value, by company, 2005-2006 (US$ m, nominal prices)
37
Table 20: Latin America Nail Make-up value, 2001-2006 (US$ m, nominal
prices) 39
Table 21: Latin America Nail Make-up value forecast, 2006-2011
(US$ m, nominal prices) 39
Table 22: Latin America Nail Make-up volume,
2001-2006 (Units m) 41
Table 23: Latin America Nail Make-up volume
forecast, 2006-2011 (Units m) 41
Table 24: Latin America Nail Make-up
company share (Top 20 Companies) by value, 2005-2006 (%) 43
Table 25:
Latin America Nail Make-up value, by company, 2005-2006 (US$ m, nominal
prices) 44
Table 26: Latin America Face Make-up value, 2001-2006 (US$ m,
nominal prices) 46
Table 27: Latin America Face Make-up value forecast,
2006-2011 (US$ m, nominal prices) 47
Table 28: Latin America Face Make-up
volume, 2001-2006 (Units m) 50
Table 29: Latin America Face Make-up volume
forecast, 2006-2011 (Units m) 51
Table 30: Latin America Face Make-up
company share (Top 20 Companies) by value, 2005-2006 (%) 54
Table 31:
Latin America Face Make-up value, by company, 2005-2006 (US$ m, nominal
prices) 55
Table 32: Latin America Lip Make-up Cleaners value, 2001-2006
(US$ m, nominal prices) 57
Table 33: Latin America Lip Make-up Cleaners
value forecast, 2006-2011 (US$ m, nominal prices) 58
Table 34: Latin
America Lip Make-up Cleaners volume, 2001-2006 (Units m) 61
Table 35:
Latin America Lip Make-up Cleaners volume forecast, 2006-2011 (Units m) 62
Table 36: Latin America Lip Make-up Cleaners company share (Top 20 Companies)
by value, 2005-2006 (%) 65
Table 37: Latin America Lip Make-up Cleaners
value, by company, 2005-2006 (US$ m, nominal prices) 66