世界の美容サービス：市場構造および分類の分析

Abstract

This report sets out, for selected countries, the number of salons, and the breakdown in percentage terms (%) of salons, in three segments:

• Low market segment.
• Mid-market segment.
• Upmarket segment.

Table of Contents

• SUMMARY3
  • Data sources3
  • Date of publication3
  • Table 1 Salon segmentation, in selected countries4
• MARKET STRUCTURE AND SEGMENTS GLOBALLY5
  • The salon industry - characteristics5
  • Segmentation criteria5
  • No shared definitions of different market segments5
  • The distribution of salons5
  • The upmarket segment5
  • The mid-market segment6
  • The low-market segment6
  • Multi outlet salons6
  • Underperformers and out-performers6
  • Sector characteristics7
  • Table 2 Concentration of salons in capital cities in selected countries8
  • The different markets (mature/developed, newer/developing)8
• MARKET STRUCTURE AND SEGMENTS IN DIFFERENT COUNTRIES9
  • Americas9
  • Asia9
  • Europe9
  • Middle East and South Africa10
• DIAGONAL REPORTS STATEMENT11
  • GSP formats11
  • Disclaimer11
  • Symbols used in tables11