ロシアのカラーコスメティクス市場

Abstract

Why buy this report

• Get insight into trends in market performance
• Pinpoint growth sectors and identify factors driving change
• Identify market and brand leaders and understand the competitive environment

Product coverage

Eye make-up; Facial make-up; Lip products; Nail products

Table of Contents

• COSMETICS AND TOILETRIES IN RUSSIA : MARKET INSIGHT
• EXECUTIVE SUMMARY
• New federal regulation undermines stability of Russian market
• Alcohol crisis hampers sales of fast-developing products
• Niche products become more important
• Value-added products drive sales of mature products
• Notable growth predicted for forecast period
• KEY TRENDS AND DEVELOPMENTS
• Cosmetics and toiletries market damaged by new federal regulation
• Distribution moves towards official channels
• Celebrity endorsement an increasingly successful marketing tool
• Direct sales companies drive development of cosmetics in toiletries in Russia
• Contract manufacturing booming
• Price no longer the main competitive advantage
• CITY KEY TRENDS AND DEVELOPMENTS
• Moscow and St Petersburg
• MARKET DATA
  • Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2001-2006
  • Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2001-2006
  • Table 3 Cosmetics and Toiletries Company Shares by NBO Retail Value 2002-2006
  • Table 4 Cosmetics and Toiletries Company Shares by GBO Retail Value 2002-2006
  • Table 5 Cosmetics and Toiletries Brand Shares by Retail Value 2003-2006
  • Table 6 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2001/2006
  • Table 7 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2006
  • Table 8 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2006-2011
  • Table 9 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2006-2011
• LOCAL COMPANY PROFILES - RUSSIA
• ARNEST OAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 1 Arnest OAO: Key Facts
  • Summary 2 Arnest OAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 3 Arnest OAO: Competitive Position 2006
• AVON PRODUCTS ZAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 4 Avon Products ZAO: Key Facts
  • Summary 5 Avon Products ZAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 6 Avon Products ZAO: Production Statistics 2006
• COMPETITIVE POSITIONING
  • Summary 7 Avon Products ZAO: Competitive Position 2006
• COSMETIC MARKET - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 8 Cosmetic Market: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• COSMETICA XXI SL - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 9 Cosmetica XXI: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• FABERLIC OAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 10 Faberlic OAO: Key Facts
  • Summary 11 Faberlic OAO: Operational Indicators 2005
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 12 Summary Faberlic OAO: Competitive Position 2006
• GAMMA COSMETICS LTD - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 13 Gamma Cosmetics: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• IRIDA-NEVA KF ZAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 14 Irida-Neva KF ZAO: Key Facts
  • Summary 15 Irida-Neva KF ZAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 16 Irida-Neva KF ZAO: Competitive Position 2005
• KALINA CONCERN OAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 17 Kalina Concern OAO: Key Facts
  • Summary 18 Kalina Concern OAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 19 Kalina Conern OAO: Competitive Position 2006
• MIR DETSTVA OOO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 20 Mir Detstva OOO: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 21 Mir Detstva OOO: Competitive Position 2005
• NEVSKAYA KOSMETIKA ZAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 22 Nevskaya Kosmetika ZAO: Key Facts
  • Summary 23 Nevskaya Kosmetika ZAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 24 Nevskaya Kosmetika ZAO: Production Statistics 2004
• COMPETITIVE POSITIONING
  • Summary 25 Nevskaya Kosmetika: Competitive Position 2005
• NOVAYA ZARYA ZAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 26 Novaya Zarya ZAO: Key Facts
  • Summary 27 Novaya Zarya ZAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 28 Novaya Zarya: Competitive Position 2005
• ORIFLAME COSMETICS ZAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 29 Oriflame Cosmetics ZAO: Key Facts
  • Summary 30 Oriflame Cosmetics ZAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 31 Oriflame Cosmetics ZAO: Competitive Position 2006
• PROCTER & GAMBLE OOO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 32 Procter & Gamble OOO: Key Facts
  • Summary 33 Procter & Gamble OOO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
  • Summary 34 Procter & Gamble Novomoskovsk OOO: Production Statistics 2005
• COMPETITIVE POSITIONING
  • Summary 35 Procter & Gamble OOO: Competitive Position 2006
• ROCOLOR JSC - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 36 Rocolor: Key Facts
  • Summary 37 Rocolor: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
• SVOBODA OAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 38 Svoboda OAO: Key Facts
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 39 Svoboda OAO: Competitive Position 2006
• UNILEVER CIS OOO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
• KEY FACTS
  • Summary 40 Unilever CIS OOO: Key Facts
  • Summary 41 Unilever CIS OOO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 42 Summary Unilever CIS OOO: Competitive Position 2006
• VESNA PKK OAO - COSMETICS AND TOILETRIES - RUSSIA
• STRATEGIC DIRECTION
  • Summary 43 Vesna PKK OAO: Key Facts
  • Summary 44 Vesna PKK OAO: Operational Indicators
• COMPANY BACKGROUND
• PRODUCTION
• COMPETITIVE POSITIONING
  • Summary 45 Vesna PKK OAO: Competitive Position 2005
• COLOUR COSMETICS IN RUSSIA
• HEADLINES
• TRENDS
• COMPETITIVE LANDSCAPE
• PROSPECTS
• SECTOR DATA
  • Table 10 Sales of Colour Cosmetics by Subsector: Value 2001-2006
  • Table 11 Sales of Colour Cosmetics by Subsector: % Value Growth 2001-2006
  • Table 12 Colour Cosmetics Company Shares by Retail Value 2002-2006
  • Table 13 Colour Cosmetics Brand Shares by Retail Value 2003-2006
  • Table 14 Forecast Sales of Colour Cosmetics by Subsector: Value 2006-2011
  • Table 15 Forecast Sales of Colour Cosmetics by Subsector: % Value Growth 2006-2011
  • Table 16 Colour Cosmetics Premium Vs Mass % Analysis 2001-2006
  • Table 17 Colour Cosmetics Premium Brand Rankings 2006