香港におけるヘアケア市場

Abstract

• Euromonitor International' s Hair Care in Hong Kong report offers a comprehensive guide to the size and shape of the market at a national level.
• It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth.
• It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues.
• Forecasts to 2012 illustrate how the market is set to change.
• Product coverage: shampoo, 2-in-1 products, conditioners, styling agents, perms and relaxants, colourants, salon hair care, hair care .
• Data coverage: market sizes (historic and forecasts), company shares and brand shares.
• Why buy this report?
  • Get a detailed picture of the hair care industry ;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market' s major players and leading brands ;
  • Use five-year forecasts to assess how the market is predicted to develop
• Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems.
• With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Dubai and Cape Town and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

• List of Contents and Tables
• COSMETICS AND TOILETRIES IN HONG KONG, CHINA
• Executive Summary
• Growth in 2007 Exceeds Growth in Review Period
• Rise of Products With Healthier Image and Ingredients
• Colour Cosmetics Registers the Highest Value Growth
• Supermarkets Losing Importance As A Distribution Channel
• Positive Performance Expected Over Forecast Period
• Key Trends and Developments
• Rise of Healthier Products in Terms of Image and Ingredients
• Rise of Concept and Customised Stores
• Increasing Importance of Local Brands
• More Professional Products With Specific Functions
• Precious Metals and Gems As Ingredients
• Market Data
  • Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2002-2007
  • Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2002-2007
  • Table 3 Sales of Premium Cosmetics by Sector: Value 2002-2007
  • Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2002-2007
  • Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2003-2007
  • Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2003-2007
  • Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2004-2007
  • Table 8 Penetration of Private Label by Sector by Retail Value 2002-2007
  • Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2002-2007
  • Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2007
  • Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2007-2012
  • Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2007-2012
  • Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2007-2012
  • Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2007-2012
• Appendix
• Gift Sets
• Definitions
• Sources
  • Summary 1 Research Sources
• LOCAL COMPANY PROFILES - HONG KONG, CHINA
• Fantastic Natural Cosmetics Ltd
• Strategic Direction
• Key Facts
  • Summary 2 Fantastic Natural Cosmetics Ltd: Key Facts
• Company Background
• Production
• Competitive Positioning
  • Summary 3 Fantastic Natural Cosmetics Ltd: Competitive Position 2007
• Hin Sang Hong Co Ltd
• Strategic Direction
• Key Facts
  • Summary 4 Hin Sang Hong Company Ltd: Key Facts
• Company Background
• Production
• Competitive Positioning
• Sunwa Marketing Co Ltd
• Strategic Direction
• Key Facts
  • Summary 5 Sunwa Marketing Co Ltd: Key Facts
• Company Background
• Production
• Competitive Positioning
  • Summary 6 Sunwa Marketing Co Ltd: Competitive Position 2007
• Voles International Ltd
• Strategic Direction
• Key Facts
  • Summary 7 Voles International Ltd: Key Facts
• Company Background
• Production
• Competitive Positioning
  • Summary 8 Voles International Ltd: Competitive Position 2007
• Water Oasis Group Ltd
• Strategic Direction
• Key Facts
  • Summary 9 Water Oasis Group Ltd: Key Facts
  • Summary 10 Water Oasis Group Ltd: Operational Indicators
• Company Background
• Production
• Competitive Positioning
  • Summary 11 Water Oasis Group Ltd: Competitive Position 2007
• HAIR CARE IN HONG KONG, CHINA
• Headlines
• Trends
• Competitive Landscape
• Prospects
• Sector Data
  • Table 15 Sales of Hair Care by Subsector: Value 2002-2007
  • Table 16 Sales of Hair Care by Subsector: % Value Growth 2002-2007
  • Table 17 Hair Care Premium Vs Mass % Analysis 2002-2007
  • Table 18 Hair Care Company Shares by Retail Value 2003-2007
  • Table 19 Hair Care Brand Shares by Retail Value 2004-2007
  • Table 20 Styling Agents Brand Shares by Retail Value 2004-2007
  • Table 21 Salon Hair Care Company Shares by Retail Value 2003-2007
  • Table 22 Salon Hair Care Brand Shares by Retail Value 2004-2007
  • Table 23 Hair Care Premium Brand Shares 2007
  • Table 24 Forecast Sales of Hair Care by Subsector: Value 2007-2012
  • Table 25 Forecast Sales of Hair Care by Subsector: % Value Growth 2007-2012
  • Table 26 Forecast Hair Care Premium Vs Mass % Analysis 2007-2012
  • Table 27 Retail Sales of Styling Agents by Type 2003-2007
• Hair care Hong Kong, China