Abstract
Aseptic Packaging Enterprises Must Reduce Purchase- and Installation-Related Capital Costs
The twenty-year-old U.S. aseptic packaging markets have witnessed tremendous growth only in the
last two years. To sustain this trend, participants need to overcome high capital costs involved in
purchase and installation of aseptic equipment. These huge capital costs, expensive and
time-consuming installations, low efficiency of filling equipment, and the requirement for highly
skilled technicians are increasing the overall costs of these equipment. Further, the markets face
stern competition from established technologies such as hot fill. To face these challenges,
enterprises need to capitalize on factors such as longer shelf life, low distribution costs, and
flexibility in designing and labeling. They are also venturing into niche segments such as liquid
eggs, sauces, puddings, and meal-replacement drinks.
This Frost & Sullivan research service provides a comprehensive overview of the North
American aseptic packaging markets, segmenting them into paperboard cartons, flexible packages, and
plastic containers. The study identifies the key market drivers and restraints pertaining to each
segment and includes in-depth market and competitive analysis and strategies that can be employed by
market participants to improve their market positions.
Aseptic Packaging Carries Less Distribution and Transportation Costs
Space is a major constraint in retail outlets and during the distribution process. Cans and glass
bottles, the main packaging materials for the food and beverage industry for years, pose a problem
in terms of high transformation costs. "Aseptic packaging drastically reduces the distribution
costs as the cartons can be easily folded to occupy less space, allowing more volume to be
transported in a single vehicle," points out the analyst of this research. "Also, these
cartons do not need cold-chain distribution, which further brings down the overall expenditure.
"Aseptic packaging allows dairy products to have a shelf life of six months, which is
beneficial for customers who are constantly on the move.
Technological Advancements Make Aseptic Packaging More Viable for End Users
Technology plays a crucial role in the highly competitive food and beverage market, where aseptic
packaging manufacturers face stiff competition from hot fill technology. "Certain established
companies are conducting extensive research on developing safe and easy-to-operate high-speed
equipment," notes the analyst. "Aseptic packaging technologies provide better options in
terms of overall designing and packaging, which are superior to other packaging alternatives."
By constantly reinventing their products and accommodating changes, these manufacturers and
suppliers can bring about market growth.
In particular, aseptic packagers need to focus on the beverage market where there is a demand for
products with new flavors and high nutritional value. Certain flavors and nutrients are sensitive to
high temperatures, which makes hot fill packaging unsuitable for them. Aseptic packaging uses
techniques emphasizing on high temperature-less time, making them ideal for these emerging consumer
goods.
Table of Contents
1 EXECUTIVE SUMMARY
- Market Overview
- Introduction
- Competitive Analysis
- Market and Technology Trends
- Research Findings
- Opportunities and Forecasts
- Market Segment Analysis
- Conclusion
- Glossary of Terms
2 INDUSTRY DYNAMICS
- Industry Challenges
- Introduction
- Major Challenges Facing the Aseptic Packaging Industry
- Market Dynamics
- Mergers and Acquisitions
- Joint Ventures and Agreements
3 TOTAL U.S. ASEPTIC PACKAGING MARKET
- Market Overview and Definitions
- Introduction
- Market Engineering Measurement Analysis
- Market Drivers
- Market Restraints
- Forecasts and Trends
- Unit Shipment and Revenue Forecasts
- Market Trends
- Pricing Trends
- Trends in Channels of Sale
- Regulatory Issues
- Consumer Trends
- Private Label Opportunity
- New Product Introductions
- Competitive Analysis
- Competitive Structure
- Market Share Analysis
- Other Technologies
- Overview
- Hot-Fill Packaging
- Retort Packaging
- Perspectives of Value Chain Participants
- Equipment Suppliers Perspectives
- Food Processors Perspectives
- Recommendations and Evaluations
- Introduction and Overview
- Strategies to Counter Low Efficiency of Equipment
- Strategies to Counter Durdles Due to FDA Regulation
- Strategic Recommendations to Counter High Cost of Aseptic System
- Strategies to Cope with Risk of Contamination
- Strategies to Counter Non-availability of Trained Personnel
- Frost & Sullivan Awards
- Entrepreneurial Company Award
- Product Line Strategy Leadership Award
- Growth Strategy Leadership Award
4 ASEPTIC PAPERBOARD CARTON MARKET
- Market Overview
- Introduction
- Market Engineering Measurement Analysis
- Market Engineering Revenue Forecast
- Market Drivers
- Market Restraints
- Revenue Forecasts
- Trend Analysis
- Market Trends
- Pricing Trends
- Competitive Analysis
- Competitive Structure
- Market Share Analysis
- Strategic Analysis by Application
- Hot Buttons and Trends
- Technology Trends
5 ASEPTIC FLEXIBLE PACKAGE MARKET
- Market Overview
- Introduction
- Market Engineering Measurement Analysis
- Market Engineering Revenue Forecast
- Market Drivers
- Market Restraints
- Revenue Forecasts
- Trend Analysis
- Market Trends
- Pricing Trends
- Competitive Analysis
- Competitive Structure
- Market Share Analysis
- Strategic Analysis by Application
- Hot Buttons and Trends
- Technology Trends
6 ASEPTIC PLASTIC CONTAINER MARKET
- Market Overview
- Introduction
- Market Engineering Measurement Analysis
- Market Engineering Revenue Forecast
- Market Drivers
- Market Restraints
- Revenue Forecasts
- Trend Analysis
- Market Trends
- Pricing Trends
- Competitive Analysis
- Competitive Structure
- Market Share Analysis
- Strategic Analysis by Application
- Hot Buttons and Trends
- Technology Trends
7 APPENDIX
- Decision Support Database Tables
- U.S. Packaged Food & Beverage Shipment Revenue Forecast
- U.S. Personal Disposable Income
- U.S. Single Household Population Forecast
- U.S. Milk Production Forecast
- U.S. Real GDP Growth Forecast