市場調査報告書：組み立てPC：ベトナム

Abstract

This document is about Vietnam White-Box PC Study, 2007

Table of Contents
IDC Opinion
In This Study
- Introduction
- Survey Scope
- White-Box PC Definition
- Table: Vietnam Key White-Box PC Vendors by Revenue, 2006
- Methodology
- Executive Summary
  - Consumer Survey Results
  - Commercial User Survey Results
  - PC Assembler Survey Results
- White-Box PC Study Results
  - Consumer Survey Results
    - Background Information
    - Figure: Vietnam Respondents by Region, 2006
    - Figure: Vietnam Annual Household Incomes Before Taxes, 2006
    - Figure: Vietnam Respondents' Highest Educational Attainment, 2006
    - Figure: Vietnam Respondents' Professions, 2006
    - Figure: Vietnam Respondents' Number of Household Members, 2006
    - Figure: Vietnam Number of People That Share PCs in Their Households, 2006
  - PC Usage Habits
    - Consumer Purchasing Habits
    - Figure: Vietnam Amounts Paid for PCs, 2006
    - Figure: Vietnam PC Form Factors, 2006
    - Table: Vietnam Desktop PC Brands Purchased, 2006
    - Figure: Vietnam Laptop Brands Purchased, 2006
    - Figure: Vietnam PC Usage, 2006
    - Figure: Vietnam Most Preferred PC Sellers, 2006
    - PC Components
      - OS
      - Figure: Vietnam Installed PC OSs, 2006
      - Figure: Vietnam OS Upgrades/Changes, 2006
      - Figure: Vietnam Currently Installed OSs, 2006
      - Figure: Vietnam Vista OS Upgrade Plans, 2006
      - Processor/CPU
      - Figure: Vietnam Preferred CPUs, 2006
      - Figure: Vietnam Reasons for Choosing Intel CPUs/Processors, 2006
      - Figure: Vietnam Reasons for Choosing AMD CPUs/Processors, 2006
      - Hard Disk
      - Figure: Vietnam PC Hard Disk Sizes, 2006
      - Figure: Vietnam Additional Hard Drive Purchases, 2006
      - Monitor
      - Figure: Vietnam Bundled Monitors, 2006
      - Figure: Vietnam Monitors Bought Separately, 2006
      - Figure: Vietnam Monitors Used, 2006
      - Figure: Vietnam CRT Monitor Size Preferences, 2006
      - Figure: Vietnam LCD Monitor Size Preferences, 2006
      - Printer
      - Figure: Vietnam Printer Ownership, 2006
      - Figure: Vietnam Printers Owned, 2006
      - Figure: Vietnam Bundled Printer Ownership, 2006
      - Figure: Vietnam Printer Sources, 2006
      - Figure: Vietnam Printer Purchasing Period, 2006
  - Future PC Purchases
    - PC Purchasing Intentions
    - Figure: Vietnam Next PC Purchases, 2006
    - Figure: Vietnam Planned Type of PC to Purchase, 2006
    - Figure: Vietnam Top 3 Factors That Influence the Decision to Purchase a PC, 2006
    - Figure: Vietnam Willingness to Pay More for a Globally Known Branded PC, 2006
    - Figure: Vietnam Primary PC Information Sources, 2006
    - Laptop PC Purchasing
    - Figure: Vietnam Key Factors Considered When Buying Laptop PCs, 2006
    - Table: Vietnam Laptop PC Brand Preferences, 2006
    - Desktop PC Purchasing
    - Figure: Vietnam Desktop PC Purchasing Intentions, 2006
    - Figure: Vietnam Key Factors That Influenced Desktop PC Purchases, 2006
    - Figure: Vietnam Desktop PC Preferred Brands, 2006
- Commercial Survey Results
  - Background Information
  - Figure: Vietnam Respondents by Number of Full-Time Employees, 2006
  - Figure: Vietnam Respondents by Number of PCs, 2006
  - Table: Vietnam Number of PCs by Company Size, 2006 (% of Respondents)
  - Figure: Vietnam Respondents by Industry, 2006
  - Figure: Vietnam PC Purchases, 2006
  - Table: Vietnam PC Purchases by Company Size, 2006 (% of Respondents)
  - Table: Vietnam PCs Purchased by Brand, 2006 (% of Respondents)
  - Figure: Vietnam IT Expenditures, 2006
  - White-Box PC Usage Habits
  - Figure: Vietnam Locally Branded/Nonbranded PC Deployment, 2006
  - Figure: Vietnam Locally Branded/Nonbranded PC Deployment by Company Size, 2006
  - Figure: Vietnam White-Box PC Sellers, 2006
    - PC Components
      - OS
      - Figure: Vietnam White-Box PC OSs, 2006
      - Table: Vietnam White-Box PC OSs by Company Size, 2006 (% of Respondents)
      - Figure: Vietnam Current PC OSs, 2006
      - Table: Vietnam Current PC OSs by Company Size, 2006 (% of Respondents)
      - Figure: Vietnam Respondents' Plan to Upgrade to Windows Vista OS, 2006
      - Table: Vietnam Plans to Upgrade to Windows Vista OS by Company Size, 2006 (% of Respondents)
      - Processor/CPU
      - Figure: Vietnam Vendor Selection Criteria, 2006
      - Figure: Vietnam White-Box PC CPU/Processor, 2006
      - Table: Vietnam White-Box PC CPU/Processor by Company Size, 2006 (% of Respondents)
      - Figure: Vietnam Reasons for Using Intel CPUs/Processors, 2006
      - Figure: Vietnam Reasons for Using AMD CPUs/Processors, 2006
      - Hard Disk
      - Figure: Vietnam White-Box PC Hard Disk Sizes, 2006
      - Monitor
      - Figure: Vietnam Monitor Types, 2006
      - Figure: Vietnam Monitor Preferences by Company Size, 2006
      - Figure: Vietnam Preferred CRT Monitor Sizes, 2006
      - Figure: Vietnam Preferred LCD Monitor Sizes, 2006
    - Satisfaction Level
    - Figure: Vietnam White-Box PC Satisfaction Levels, 2006
    - Figure: Vietnam White-Box PC In-House Service/Support Use, 2006
    - Table: Vietnam In-House Technical Service/Support Use, 2006 (% of Respondents)
    - PC Purchasing Intention
    - Figure: Vietnam Top 3 Reasons for Purchasing White-Box PCs, 2006
    - Table: Vietnam Top 1 White-Box PC Selection Criterion, 2006 (% of Respondents)
    - Table: Vietnam Top 2 White-Box PC Selection Criterion, 2006 (% of Respondents)
    - Table: Vietnam Top 3 White-Box PC Selection Criterion, 2006 (% of Respondents)
    - Figure: Vietnam Respondents' Willingness to Pay More for a Foreign-Branded PC, 2006
    - Table: Vietnam Willingness to Pay More for a Foreign-Branded PC by Company Size, 2006 (% of Respondents)
  - Laptop PC Usage Habits
  - Figure: Vietnam Key Factors That Led to Laptop PC Purchases, 2006
  - Table: Vietnam Key Factors That Led to Laptop PC Purchases, 2006 (% of Respondents)
  - Future PC Purchases
  - Figure: Vietnam Amount of Time PC Is Kept Before Replacing It, 2006
  - Table: Vietnam Amount of Time PC Is Kept Before Replacing It by Company Size, 2006 (% of Respondents)
  - Figure: Vietnam Primary PC Information Sources, 2006
  - Table: Vietnam Primary PC Information Sources by Company Size, 2006 (% of Respondents)
- PC Assembler Survey Results
  - Background Information
  - Figure: Vietnam PC Assembler Breakdown by Company Size, 2006
  - Figure: Vietnam PC Assembler Activities, 2006
  - Figure: Vietnam PC Assembler Revenue, 2006
  - Assembler PC Sales
    - PC
    - Table: Vietnam Assembler Types of PC Sold, 2006
    - Table: Vietnam Assembler Types of Laptop Sold, 2006
    - PC Components
      - Processor/CPU
      - Figure: Vietnam Assembler CPU/Processor Types Sold, 2006
      - Figure: Vietnam Assembler CPU/Processor Brands Sold, 2006
      - Hard Disk
      - Figure: Vietnam Assembler Hard Disk Drives Sold, 2006
      - Figure: Vietnam Assembler Hard Disk Drive Capacities Sold, 2006
      - Monitor
      - Figure: Vietnam Assembler Monitor Sales, 2006
      - Figure: Vietnam Assembler Monitor Types Sold, 2006
      - Figure: Vietnam Assembler Monitor Sizes Sold, 2006
    - PC Customer
    - Figure: Vietnam Assembler Customer Types, 2006
    - Figure: Vietnam Assembler PC Customers, 2006
- Profiles of Key Local PC Vendors
- Table: Key Local Vendor Temperature Readings, 2006
  - FPT ELEAD
    - Brief Company Overview
    - Table: FPT Elead Overview, 2006
    - Product/Service Offerings
    - Business Performance
    - Target Market
    - Partnerships and Alliances
    - Strategies and Market Development
  - CMS
    - Brief Company Overview
    - Table: CMS Overview, 2006
    - Product/Service Offerings
    - Business Performance
    - Target Market
    - Partnerships and Alliances
    - Strategies and Market Development
  - Mekong Green
    - Brief Company Overview
    - Table: Mekong Green Overview, 2006
    - Product/Service Offerings
    - Business Performance
    - Target Market
    - Partnerships and Alliances
    - Strategies and Market Development
  - VTB
    - Brief Company Overview
    - Table: VTB Overview, 2006
    - Product/Service Offerings
    - Business Performance
    - Target Market
    - Partnerships and Alliances
    - Strategies and Market Development
  - Nguyen Hoang
    - Brief Company Overview
    - Table: Nguyen Hoang Overview, 2006
    - Product/Service Offerings
    - Business Performance
    - Target Market
    - Partnerships and Alliances
    - Strategies and Market Development
  - Khai Tri
    - Brief Company Overview
    - Table: Khai Tri Overview, 2006
    - Product/Service Offerings
    - Business Performance
    - Target Market
    - Partnerships and Alliances
    - Strategies and Market Development
Future Outlook
Essential Guidance
- Actions to Consider
  - Consumer Market
  - Commercial Market
Learn More
- Related Research
- Appendix
  - Before and After the Revision
  - Table: Vietnam Original and Revised Desktop PC Data, 1999-2006 (Units)
  - Table: Vietnam Original and Revised Desktop PC Data, 1999-2006 (%)
  - White-Box PC Market Size
  - Table: Vietnam PC Component Unit Shipments, 2006
  - Figure: Vietnam White-Box PC Market Before and After Resizing, 2006
  - Survey Findings
    - Resizing the Vietnam White-Box PC Market: Component Modeling
      - Hard Drive
      - Table: Vietnam Hard Drive Shipment Estimate, 2006
      - CPU
      - Table: Vietnam CPU Shipment Estimate, 2006
      - Motherboard
      - Table: Vietnam Motherboard Shipment Estimate, 2006
      - Monitor
      - Table: Vietnam Monitor Attachment Ratio, 2006
- Definitions
  - Personal System Categories
    - Desktop Computer
    - Portable Computer
  - Units of Measure
    - Unit Shipments
    - Average System Value
    - Value of Shipments (End-User Revenue)
  - Application Segments
    - Home
    - Business
    - Education
    - Government
  - Distribution Channels
    - Dealers/Distributors
    - Direct Sales
    - Retailers
    - VARs/Systems Integrators
  - Types of PC Vendors
    - Multinational Branded PC Vendors
    - Locally Branded PC Vendors
    - White-Box PC Vendors
- Synopsis

ベトナムにおける組み立てPC市場の調査（2007年）

Vietnam White-Box PC Study, 2007

Abstract

Table of Contents