台湾のデスクトップPC産業

Abstract

In 2007, the leading desktop PC brands achieved considerable success in their development of emerging markets. At the same time, the ongoing trend towards low-priced PCs encouraged consumers, who in the past would have focused on DIY or white-box PCs, to begin buying brand-name PCs. The desktop replacement effect has affected the clone market more than the branded vendors. As a result, the Taiwanese desktop PC industry saw annual shipment volume total 46.06 million units in 2007, representing an annual growth rate of 11.4%. This report will examine the major trends in the evolution of the desktop PC industry over the last few years, and will provide a forecast of Taiwanese desktop PC industry development in 2008 and beyond.

Table of Contents

List of Topics

Five-year shipment volume forecast up to 2012; provides forecast of major industry trends in 2008; includes 2007 review of industry trends, and provides analyses of shipment volume, shipment value, ASP, business types, production locations, shipment destinations, and CPU adoption.

Table of Contents

• Global Desktop PC Market Development Trends
• Shipment Volume and Value
• Business Types
• Production Locations
• Shipment Destinations
• Product Mix
• Forecast for 2008 and Beyond
• Appendix

List of Tables

• Table 1 Global Ranking of the Taiwanese Desktop PC Industry, 2003 ?2007

List of Figures

• Figure 1 Global Desktop PC Market Scale, 2007 ?2012
• Figure 2 Taiwanese Desktop PC Shipment Volume, 2001 ?2007
• Figure 3 Taiwanese Desktop PC Shipment Value and ASP, 2001 ?2007
• Figure 4 Taiwanese Desktop PC Shipment Share by Business Type, 2001 ?2007
• Figure 5 Taiwanese Desktop PC Shipment Share by Production Location, 2002 ?2007
• Figure 6 Taiwanese Desktop PC Shipment Share by Shipment Destination, 2002?2007
• Figure 7 Taiwanese Desktop PC Shipment Share by CPU Adoption, 2002 ?2007
• Figure 8 Taiwanese Desktop PC Shipment Volume, 2007 ?2012