英国の自転車旅行市場

Abstract

Mintel' s Leisure Intelligence series is currently divided into three sectors:

Leisure Pursuits

Catering

Travel

These three complementary sectors combine to give you ultimate flexibility, whether you want an industry-focused base of information, or a complete picture covering a wide range of consumer-based markets. Within each sector, every report provides a thorough analysis of the market, looking at:

• Market Factors
• Market Size and Trends
• Market Segmentation
• The Supply Structure
• Advertising and Promotion
• Distribution (when applicable)
• The Consumer
• The Future
• Forecast

Combining exclusive consumer research with key trade interviews, these reports provide an up-to-date overview of the leisure marketplace, looking at changing trends in an industry constantly developing to suit the modern consumer. Backed up by formal desk research from trade and government sources, the Leisure Intelligence series looks at each sector with a fresh impetus, underlining the importance of the entertainment factor in leisure but establishing new trends such as the sporting mix and other special interests.

Table of Contents

• Issues in the Market
• Main issues
• Definitions
• Abbreviations
• Market in Brief
• Healthy, wealthy and wise
• Wheely big potential
• Riding on the long tail
• Pastures new
• Take to the hills
• Small but perfectly formed
• Part-time cyclists
• Internal Market Environment
• Key points
• Overseas drives expansion
  • Figure 1: Domestic and overseas holidays by volume, 2002-07
• Indulgent cyclists
  • Figure 2: Domestic and overseas holidays by value, 2002-07
  • Figure 3: Average spend per trip, 2002-07
• De-bundling the package
  • Figure 4: Independent holidays and expenditure abroad, 2001-11
• Key analysis
• Mix and match
  • Figure 5: Percentage of adults booking UK and overseas holidays, 2002-06
• The long tail
  • Figure 6: Type of holiday taken for last holiday to Europe, 2000-06
• Key analysis
• Cycling chic
• Key analysis
• On yer bike!
• Figure 7: Ownership of bicycles, 2002-06
• Figure 8: Participation in cycling and mountain biking, 2002-06
• Good news story
• Figure 9: Participation in cycling and mountain biking, by demographic sub-group, 2006
• Biking bourgeoisie
• Reaching the ' regular' cyclists
• Public initiatives
• Britain lags behind
• Success story
• Broader Market Environment
• Key points
  • Figure 10: Trends in personal disposable income and consumer expenditure, 2002-12
• Climate of caution
  • Figure 11: UK spending priorities, January 2007
• Time to re-connect
• Core markets grow
  • Figure 12: Trends in the age structure of the UK population, by gender, 2002-12
  • Figure 13: Forecast adult population trends, by socio-economic group, 2002-12
• Bicycling boomers
  • Figure 14: Forecast adult population trends, by socio-economic group, 2002-12
• Exchanging destinations
  • Figure 15: Annual average exchange rates for Sterling against the euro and US Dollar, 2002-06
• Competitive Context
• Key points
  • Figure 16: Activity holidays 2002-06
• Age of activity
• Crossover opportunities
• Key analysis
• Strengths and Weaknesses in the Market
• Strengths
• Weaknesses
• Market Size
• Key points
• Past and present
• 450,000 cycling holidays
• Estimated value
  • Figure 17: Dedicated cycling volume and value 2006
• Market segmentation
• Moving mountains
• Pain in the Pennines
• Centre vs point-to-point
• The Future
• Mainstream opportunity
• Companies and Products
• Key points
• Beneath the radar
• Company types
• By the day
• Future directions
• Saddle Skedaddle
• Cycling for Softies
• Hooked on Cycling
• Exodus
• Explore Worldwide
• The Chain Gang
• Country Lanes
• CTC Cycling Holidays
• Graham Baxter Sporting Tours
• The Cycling Holiday Experience
• Key points
• What people want
  • Figure 18: Ingredients for happy holidays, May 2007
• Cycling holiday experience
  • Figure 19: Ingredients for happy holidays, May 2007
• Reality check
• Activity potential
• Cycling demographics
  • Figure 20: Experience of cycling holidays by demographics, May 2007
• Core demographics
• Upwardly mobile cyclists
• Key analysis
• The new golf?
• Bicycling with the devil
• Top gear
• Fat kids
• Car-free zones
• What cycling holidaymakers want
  • Figure 21: Ingredients for happy holiday by experience of cycling holidays, May 2007
• Cycling Holiday Habits
• Key points
• Types of cycling holiday
  • Figure 22: Cycling holiday habits, May 2007
• Types of cycling holiday by demographics
  • Figure 23: Cycling holiday habits by demographics, May 2007
• Domestic types
• Families and friends
• Cycling sisters
• Forecast of Cycling Holiday Target Groups
  • Figure 31: Target group compositions, 2005
• Scenario 1: Static
  • Figure 32: Forecast growth in target groups, static scenario, 2007-12
• The outlook
• Scenario 2: Optimistic
  • Figure 33: Forecast growth in target groups, optimistic scenario, 2007-12
• The outlook