米国の専門サロンサービス市場：美容サロンと理髪店

Abstract

The U.S. professional salon services market is a fragmented playing field poised for growth as it enters the second decade of the new millennium. Even during a hairy time when consumers are wary about the economy and spending, a number of factors are driving the salon industry into the future. Innovations in hair care science, the influence of the green movement, increased specialization with niche and regional markets and a holistic approach to beauty are a few of the key elements taking salons to the next level. According to the new Packaged Facts report, The Professional Salon Services Market in the U.S., the salon market is expected to see growth, albeit slow, and reach $35.1 billion by 2012 at a CAGR of two percent.

The Professional Salon Services Market in the U.S. includes industry data on market size, share, segments and strategies; profiles of major players and the competitive landscape; emerging product, service and salon business trends; advertising and promotion; customer demographics; innovations and forecasting.

Report Methodology

The information in The Professional Salon Services Market in the U.S. is based on both primary and secondary sources, including trade associations and publications, business journals, company literature, government sources, investment reports and interviews with industry players. Total market data for this report was derived primarily from U.S. Census Bureau data including Service Annual Survey and the Economic Census Survey. Consumer personal care products and services spending analysis was derived from Consumer Expenditure Survey (CES) data provided by the U.S. Department of Commerce' s Bureau of Labor Statistics (BLS).

Table of Contents

Chapter 1 Executive Summary

• Scope of the Report
• Methodology
• Key Terminology
• Market Size and Growth
  • Personal Care Services Industry Nears $48 Billion
  • Figure 1-1 Total U.S. Personal Care Services Industry Revenue, 1999-2007 (in billions $)
  • Professional Salon Services Reaches $32 Billion, Growth Slows
  • Figure 1-2 U.S. Beauty Salon, Barber Shop and Total Hair Care Service Revenue, 1997-2007 (in billions $)
  • Beauty Salons and Barbershops Hit Growth Peak in 2004
  • Table 1-1 U.S. Professional Salon Service Revenue by Segment and Firm Type, 2002-2007 (in billions $)
  • Revenue by Source
  • Figure 1-3 Total Employer Firm Beauty Salon Revenue by Revenue Source, 1997-2007 (in millions $)
  • Figure 1-4 Total Employer Firm Barbershop Revenue by Revenue Source, 1997-2007 (in millions $)
  • Establishments and Share
  • Table 1-2 Number of U.S. Professional Salon Service Establishments by Segment and Firm Type, 1997-2007
  • Revenue per Establishment
  • Table 1-3 Average Revenue per Establishment for Beauty Salons and Barbershops, by Firm Type, 1997-2007 (in thousands $)
  • Market to Reach $35.1 Billion
  • Figure 1-5 Total U.S. Professional Salon Services Industry Forecast, 2007-2012 (in billions $)
• Macro Trends Affecting Industry
  • Population Growth Slightly Affects Industry
  • Table 1-4 Total U.S. Resident Population by Sex, 2000-2012 (in millions)
  • 2008 Real GDP Growth Forecasted at a Meager 0.9%
  • Real Personal Consumption Contracts
  • Figure 1-6 Personal Consumption Expenditures for Barbershops, Beauty Parlors and Health Clubs, Current-Dollar versus Real 1998-2007 (in billions $)
  • Employment Reflects Add-on & Alternative Service Growth
  • Table 1-5 Total U.S. Personal Care Services Industry Employment, 1999-2007 (in thousands)
• Service & Product Trends
  • Constant Reinvention
  • Holistic Hair
  • Green/Natural/Organic Influence Market
  • The Science of Hair Care
  • Male Pattern Salon Care
  • Little Girls Will Not Be Denied
  • Boomers, As Young As They Feel
  • Ethnic Population Growing Fast...
• Salon Business Development Trends
  • Salon Product in More Mass Channels
  • Crackdown on Diversion
  • Focus Offerings
  • Teach & Reap
  • Party Time
  • Business Time
  • Style on The Move
  • Salons and Sales Professionals Relationship Shift
  • Mall Hair It Isn' t
  • Regis in a Higher Marketing Realm
  • Word of Mouth
  • Targeted Internet Outreach
• Competitor Landscape
  • Fragmentation to the Nth Degree
  • Majority of Operations Independently Owned
  • Franchising Can Aid Expansion
• Consumer Expenditure Data
  • Table 1-6 U.S. Household Consumer Expenditures: Total and Personal Care Products and Services, 1996-2006 ($)
  • Table 1-7 Total Spend on Personal Care Products and Services by Household Size, 2001-2006 (In Million $)

Chapter 2 The Market

• Scope of the Report
• Methodology
• Key Terminology
• Market Size and Growth
  • Personal Care Services Industry Nears $48 Billion
  • Figure 2-1 Total U.S. Personal Care Services Industry Revenue, 1999-2007 (in billions $)
  • Salons Still Account for Largest Chunk of Revenue
  • Table 2-1 Total U.S. Personal Care Services Industry Revenue, 1999-2007 (in billions $)
  • Table 2-2 Share of Personal Care Services Industry by Category 2007 (percent)
  • Figure 2-3 Share of Personal Care Services Industry by Category, 1997-2007 (percent)
  • Professional Salon Services Reaches $32 Billion, Growth Slows
  • Figure 2-4 U.S. Beauty Salon, Barber Shop and Total Hair Care Service Revenue, 1997-2007 (in billions $)
  • Beauty Salons and Barbershops Hit Growth Peak in 2004
  • Table 2-2 U.S. Professional Salon Service Revenue by Segment and Firm Type, 1997-2002 (in billions $)
  • Table 2-3 U.S. Professional Salon Service Revenue by Segment and Firm Type, 2002-2007 (in billions $)
  • Beauty Salons Can' t Offset Barbershop Beastly Losses
  • Figure 2-5 Beauty Salon Revenue Growth and Percent of Total Hair Care Service Industry Revenue, 1997-2007 (percent)
  • Figure 2-6 Barber Shop Revenue Growth and Percent of Total Hair Care Service Industry Revenue, 1997-2007 (percent)
  • Revenue by Source: Beauty Salons
  • Figure 2-7 Total Employer Firm Beauty Salon Revenue by Revenue Source, 1997-2007 (in millions $)
  • Figure 2-8 Share of Employer Firm Beauty Salon Revenue by Revenue Source, 1997-2007 (percent)
  • Revenue by Source: Barbershops
  • Figure 2-9 Total Employer Firm Barbershop Revenue by Revenue Source, 1997-2007 (in millions $)
  • Figure 2-10 Share of Employer Firm Barbershop Revenue by Revenue Source, 1997-2007 (percent)
  • Employer Firm Growth Sees Highlights at End of Tunnel
  • Figure 2-11 Employer Firm Revenue Growth and Percent of Total Hair Care Service Industry Revenue, 1997-2007 (percent)
  • Non-Employer Numbers May Prelude Decline
  • Figure 2-12 Non-Employer Firm Revenue Growth and Percent of Total Hair Care Service Industry Revenue, 1997-2007 (percent)
  • Establishments and Share
  • Figure 2-13 Number of U.S. Beauty Salon, Barber Shop and Total Hair Care Service Establishments, 1997-2007
  • Table 2-4 Number of U.S. Professional Salon Service Establishments by Segment and Firm Type, 1997-2007
  • Revenue per Establishment
  • Table 2-5 Average Revenue per Establishment for Beauty Salons and Barbershops, by Firm Type, 1997-2007 (in thousands $)
• Market Forecast
  • Market to Reach $35.1 Billion
  • Factors to Consider
  • Figure 2-14 Total U.S. Professional Salon Services Industry Forecast, 2007-2012 (in billions $)

Chapter 3 Population, Economic and Employment Trends

• Population Growth Slight Affect on Industry
• Figure 3-1 Total U.S. Resident Population by Sex, 2000-2012 (in millions)
• Table 3-1 Total U.S. Resident Population by Sex, 2000-2012 (in millions)
• Figure 3-2 Share of Total U.S. Resident Population by Sex, 2000-2012 (percent)
• 2008 Real GDP Growth Forecasted at a Meager 0.9%
• Figure 3-3 U.S. Current-Dollar GDP vs. Real GDP, 2002-2008 (in trillion $)
• Figure 3-4 Percentage Changes in U.S. Current-Dollar GDP, Real GDP and the GDP Price Index, 2002-2008 (%)
• Future Uncertain
• Real Personal Consumption Contracts
• Figure 3-5 Personal Consumption Expenditures for Barbershops, Beauty Parlors and Health Clubs, Current-Dollar versus Real 1998-2007 (in billions $)
• Figure 3-6 Percentage Changes in Personal Consumption Expenditures of Barbershops, Beauty Parlors and Health Clubs by Current-Dollar, Real and Respective Consumer Price Index, 2002-2008 (%)
• Employment Reflects Add-on & Alternative Service Growth
• Figure 3-7 Total U.S. Personal Care Services Industry Employment, 1999-2007 (in 000s)
• Table 3-2 Total U.S. Personal Care Services Industry Employment, 1999-2007 (in thousands)
• Table 3-3 Total U.S. Salon Hair Care Services Industry Employment by Occupation, 1999-2007 (in thousands)
• Figure 3-8 Total U.S. Hairdresser, Hairstylist and Cosmetologist Employment and Percent of Total Hair Care Service Industry Employment, 1999-2007 (in 000s)
• Figure 3-9 Total U.S. Shampooer Employment and Percent of Total Hair Care Service Industry Employment, 1999-2007 (in 000s)
• Figure 3-10 Total U.S. Barber Employment and Percent of Total Hair Care Service Industry Employment, 1999-2007 (in 000s)

Chapter 4 Service & Product Trends

• Constant Reinvention
• Clients Conflicted About Beauty
• Table 4-1 What Is Important To Women
• Table 4-2 Major Body And Beauty Concerns Of Women
• Holistic Hair
• Green/Natural/Organic Influence Market
• From Maine to Main Street: Green Salons
• The Science of Hair Care
• Male Pattern Salon Care
• Surprise! Teens, Tweens Beauty Conscious
• Little Girls Will Not Be Denied
• Boomers, As Young As They Feel
• Table 4-3 Projected U.S. Population, by Age Bracket, 2005-2020 (In Thousands)
• Ethnic Population Growing Fast...
• Table 4-4 Projection of U.S. African-American, Asian, and Hispanic Populations, 2006-2020 (In Thousands)
• Room for Extreme Niche Offerings
• Chasing Ephemeral Style

Chapter 5 Salon Business Development Trends

• Salon Product in More Mass Channels
• Salon and Prestige Changing Mass Retail Environment
• Crackdown on Diversion
• Salons Up Design
• Focus Offerings
• Teach & Reap
• Party Time
• Business Time
• Style on The Move
• Salons and Sales Professionals Relationship Shift
• Alternative Commission-based Systems
• Mall Hair It Isn' t
• Regis in a Higher Marketing Realm
• Word of Mouth
• Targeted Internet Outreach

Chapter 6 Competitor Profiles

• Overview
• Fragmentation to the Nth Degree
• Majority of Operations Independently Owned
• Franchising Can Aid Expansion
• Note on Featured Competitor Profiles
• Regis Corporation
  • Overview
  • Performance
  • Figure 6-1 Total Regis Corporation Revenue (Fiscal Year-End June) 2003-2007 (in billions $)
  • Regis North American Operations
  • Figure 6-2 Total Regis Corporation North American Salon Revenue (Fiscal Year-End June), 2003-2007 (in billions $)
  • Regis Salon Concepts
  • Table 6-1 Total Regis Corporation North American Salon Revenue (Fiscal Year-End June), by Division, 2003-2007 (in millions $)
  • Table 6-3 Share of Regis Corporation North American Salon Revenue (Fiscal Year-End June), by Division 2003-2007 (percent)
  • Regis Service Versus Product
  • Table 6-2 Total Regis Corporation North American Salon Revenue (Fiscal Year-End June), by Type of Revenue 2003-2007 (in millions $)
  • Table 6-4 Share of Regis Corporation North American Salon Revenue (Fiscal Year-End June), by Type of Revenue, 2003-2007 (percent)
  • Regis Portfolio Building
  • Figure 6-5 Total Regis Corporation North American Salon Locations (Calendar Year-End December) and Year-over-Year Increase, 2003-2007 (number)
  • Salon Store/Brand Portfolio
  • Table 6-3 Regis Corporation North American Salon Concept Divisions and Brands, 2008
  • Significant Events
• Cool Cuts 4 Kids
  • Overview
  • Performance
  • Figure 6-6 Estimated Total Revenue for All Cool Cuts 4 Kids Franchises 2003-2007 (in millions $)
  • Figure 6-7 Estimated Total Cool Cuts 4 Kids Salon Locations 2003-2007 (number)
  • Significant Events
• Great Clips
  • Overview
  • Performance
  • Figure 6-8 Estimated Total Revenue for All Great Clips Franchises 2003-2007 (in millions $)
  • Figure 6-9 Estimated Total Great Clips Salon Locations 2003-2007 (number)
  • Significant Events
• Ratner Companies
  • Overview
  • Performance
  • Figure 6-10 Estimated Total Ratner Companies Revenue 2003-2007 (in millions $)
  • Figure 6-11 Estimated Total Ratner Companies Salon Locations 2003-2007 (number)
  • Salon Brand Portfolio
  • Table 6-4 Ratner Companies' Salon Brands, 2008
  • Significant Events
• Sport Clips
  • Overview
  • Performance
  • Figure 6-12 Estimated Total Revenue for All Sport Clips Franchises 2003-2007 (in millions $)
  • Figure 6-13 Estimated Total Sport Clips Salon Locations, 2003-2007 (number)
  • Significant Events
• Ulta Salon, Cosmetics & Fragrance, Inc.
  • Overview
  • Performance
  • Figure 6-14 Total Ulta Salon, Cosmetics & Fragrance, Inc. Net Sales 2003-2007 (in billions $)
  • Figure 6-15 Total Ulta Salon, Cosmetics & Fragrance, Inc. Locations 2003-2007 (number)
  • Significant Events

Chapter 7 Consumer Expenditure Data

• Overview
• Table 7-1 U.S. Household Consumer Expenditures: Total and Personal Care Products and Services, 1996-2006 ($)
• Expenditure by Size of Consumer Unit
• Table 7-3 Personal Care Products and Services Consumer Expenditure by Size of Consumer Unit, 1996-2006 ($)
• Table 7-2 Total Number of Households by Household Size, 2002-2006 (In Millions)
• Table 7-4 Personal Care Products and Services Consumer Expenditure per Person by Size of Consumer Unit, 1996-2006 ($)
• Table 7-5 Total Spend on Personal Care Products and Services by Household Size, 1996-2006 (In Million $)
• Expenditure by Age
• Table 7-6 Personal Care Products and Services Consumer Expenditure by Age of Reference Person, 1996-2006 ($)
• Table 7-7 Total Number of Households by Age of Reference Person, 1996-2006 (in thousands)
• Table 7-8 Total Spend on Personal Care Products and Services by Age of Reference Person, 1996-2006 (In Millions $)
• Expenditure by Income Range
• Table 7-9a Personal Care Products and Services Consumer Expenditures by Before Tax Income, 1996-2006 ($)
• Table 7-9b Personal Care Products and Services Consumer Expenditures by Before Tax Income, 1996-2006 ($)
• Table 7-10 Total Number of Households by Before Tax Household Income, 1996-2006
• Table 7-11 Total spend on Personal Care Products and Services by Before Tax Household Income, 1996-2006 (in millions $)
• Expenditure by Race & Ethnicity
• Table 7-12 Personal Care Products And Services Consumer Expenditure By Race And Ethnicity, 1996-2006 ($)
• Table 7-13 Total Number of Households by Race or Ethnicity of Reference Person, 1996-2006 ($)
• Table 7-14 Total Spend on Personal Care Products and Services by Race of Reference Person (in millions $)
• Expenditure by Region
• Table 7-15 Personal Care Products And Services Consumer Expenditure By Region, 1996-2006 ($)
• Table 7-16 Total Number Of Households By Region, 1996-2006
• Table7-17 Total Spend On Personal Care Products And Services By Region, 1996-2006 (In Millions $)

Appendix